Monday, April 19, 2010

Personalized Marketing Gifts

Personalized marketing gifts are a great promotional tool to establish customer loyalty.


Staying ahead of the game is important no matter what industry you chose to work in. You can keep your brand message alive and excite your employees at the same time with the gift of promotional marketing items that have been personalized with your logo. Securing business deals comes a lot easier when your brand or logo is already in front of your customers and clients as a reminder of your business together.


Low Budget Marketing Ideas


Advertising your business on a mug or a drinking glass is a great way to promote yourself. Everyone drinks something hot or cold so a gift like this with your logo or contact info on is a constant reminder to the person gifted. This idea be incorporated into a gift basket with coffee or tea bags, if you decide on mugs or some unique flavored sodas, wine or beer depending on what kind of glasses you decide to use.


Mid-Level Marketing Items


When deciding on your budget for your marketing items, an inexpensive choice is to use calendars or tote bags. These items are both reusable and when used are seen by other folks besides the person that is gifted. This is another way to get your marketing message out there quickly while helping keep costs down. Ceramic reusable coffee mugs for travel are another item to consider as are Nalgene's reusable water bottles.


High End Marketing Items


When giving a present that is intended for the office, you might consider giving a decanter or a crystal piece. Paperweights, picture frames, leather-bound diaries and bookends are also popular and useful items. These are great presents to give since they will be displayed all the time on the recipients desk or they will be seen in the office. It's another reminder when keeping your brand in the forefront of the user's mind.


Luxury Marketing Items


With a higher budget, more expensive items can also be personalized with your logo or promotional message. Business card holders that are engraved are nice to present to clients. Leather goods like briefcases, messenger or computer bags can also be embroidered with your logo. This is another great example of not only the receiver seeing the promotional message but also helping you to market your company when they carry these items with them.







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